LUCENERA

I was commissioned by the studio Galpão das Artes to undertake the rebranding of Lucenera, a lighting store. My concept for the new identity focused on modernisation, featuring a logo that evokes the idea of diffusion of light, complemented by the development of a custom font.

After extensive research into various font families, I chose to design a custom typeface that would perfectly complement the logo, resulting in a modern and distinctive visual identity.